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Founded in 1989 in Los Angeles, California, Active Basic was initially a fabric company dedicated to providing the local market with the highest quality materials available. With a strong foundation and deep roots in high quality fabric, the company soon evolved and emerged as one of the world's primary providers of women's and junior's apparel. Today, Active Basic maintains a strong prominence in places like the USA, Canada, Mexico, and parts of Europe. The company's solid reputation and success can be credited to a fundamental focus on exceeding customers' expectations in quality, design, and cost. With 30 years of industry experience, Active Basic's main mission continues to simply be a consistent provider of premium yet affordable clothing for everyday wear.